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Creative

Green is the New Rock n' Roll in this Hilarious New Vigorsol Promo from BBH

BBH London, 1 month, 2 weeks ago

Martin Werner directs the comical spot, which throws the rebellious teen rocker cliche on its head

Green is the New Rock n' Roll in this Hilarious New Vigorsol Promo from BBH

In this new work for Vigorsol Gum, BBH and Academy director Martin Werner have turned the rebellious rocker teen cliche on its head, and given it a millennial twist. 

As our gothic heroine prepares to leave for the day, she gives her equally-rocking parents the devil horns, much to their approval. 

Out of sight from mum and dad, she then washes off her makeup, strips off her clothes and grabs her yoga mat, joining the rest of her health-conscious posse.

You can check out the comical video below:

Creative Agency

TV Producer: Victoria Baldicchino

Creative Director: Shelley Smoler & Raph Basckin

Creative: Mark Bushnell & Adrian Merz

Creative Agency: BBH

Offline

Editor: Sam Gunn

Edit Company: Whitehouse

Post Production / VFX

Post Production House: MPC

Production Company

Production Company: Academy Films

Producer: Juliette Harris

Director: Martin Werner

DOP: Nicolaz Bruel

Category: Food , Sweet

Genre: Digital , PR