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Editors' Choice

Golden Drum 2016 Grands Prix Showcase

LBB Editorial, 1 month ago

Two campaigns win double Grands Prix - can you guess which?

Golden Drum 2016 Grands Prix Showcase

Golden Drum 2016 winners were announced last week. Check out this round up of all of the campaigns that were awarded Grand Prix. In addition to the below, McCann Worldgroup was awarded the Golden Net Award for the most successful agency network, and Publicis Romania / Publicis One was awarded the Golden Rose Award for the most successful agency. 




FILM

Valio - ‘A tribute to the one and only Lenny Kilmister’ 
Agency: hasan & partners, Helsinki



PRESS

Forbes - ‘Billionaires’
Agency: Y&R, Prague






OUT OF HOME

BMW Group Austria - ‘Animal Detecting Billboards’
Agency: Demner, Merlicek & Bergmann, Vienna



RADIO

Radio XXI - ‘Go Mono’
Agency: McCann Worldgroup, Romania



DIRECT

and 

INTEGRATED

Carlsberg Serbia - ‘Lav Popcorn’
Agency: McCann Worldgroup, Belgrade
(This also won the Bronze Drum Adriatic Award in the Best Piece section and the Silver Drum Adriatic Award in the Best Practice section.)



DESIGN

Ural Music Night - ‘Listen to me’
Agency: Voskhod, Moscow



DIGITAL

Jamnica - ‘Wing of love’
Agency: Imago Ogilvy, Zagreb
(This also won the Silver Drum Adriatic Award in the Best Piece section.)



MOBILE

and 

ACTIVATION PROGRAMME

Deutsche Telekom - ‘Sea Hero Quest’
Agency: Saatchi & Saatchi, Macedonia / Publicis One
(This also won the Golden Drum Adriatic Award in the Best Piece section and the Golden Drum Adriatic Award in the Best Practice section.)



BRANDED CONTENT

IKEA - ‘Big Brother Unboxing’
Agency: McCann Worldgroup, Tel Aviv



PUBLIC RELATIONS

ARCUB - ‘Bernie Speed Test’
Agency: Publicis, Romania / Publicis One



MEDIA

OPPO - ‘Back Home Screens’
Agency: Publicis, Romania / Publicis One



CAPTURE (USE) OF LOCAL SPIRIT

Google Russia - ‘Alive Memory’
Agency: Friends, Moscow 



GOOD CAUSE

Kafa - ‘Legally Bride’
Agency: Leo Burnett, Beirut