Goodby, Silverstein & Partners have broken a new campaign for Foster Farms. The campaign "Amazing Chicken" features a choir of animatronic chickens clucking out '80s tunes.
In the three new spots, chickens cluck ’80s hits “Don’t You Want Me” by the Human League, “Sister Christian” by Night Ranger and “Africa” by Toto.
All three spots debut today online and will appear on TV in the weeks ahead throughout the western United States.
Credits
Ad Agency: Goodby, Silverstein & Partners
Client: Foster Farms
Title of Creative Work: Amazing Chicken
Live Date: Sep. 30, 2013
Creative Department
Partner: Rich Silverstein
Executive Creative Director: Margaret Johnson
Associate Creative Director/Copywriter: Will Elliott
Art Director: Meaghan Oikawa
Production Department
Executive Producer: Elizabeth O’Toole
Senior Producer: Jim Vaughan
Music Producer: Luke Dillon
Account Services Department
Account Director: Brooke Turner
Account Manager: Ashley Erickson
Assistant Account Manager: Jennifer Dirvianskis
Brand and Communication Strategy
Director of Communication Strategy: Dong Kim
Director of Brand Strategy: John Thorpe
Brand Strategist: Katie Nagl
Communication Strategist: Fiona Su
Business Affairs
Business Affairs Manager: Jaime Szefc
Outside Vendors
Production Company: Knucklehead
Director: Ben Gregor
Director of Photography: Justin Brown
Executive producer: Matthew Brown
Line Producer: Ben Mann
Editing House: Arcade Edit
Editor: Kim Bica
Music House: Elevel Music
Composer: Dave Baker
Producer: Luke Dillon
Sound Engineer: Dave Baker
Sound Designer: Dave Baker
Audio Mix: E Level Audio
Mixer: Dave Baker