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Forsman & Bodenfors NY Partners with Syndio in Commitment to Pay Equity for Employees

05/04/2019
Advertising Agency
New York, United States
59
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F&B, along with its sister agency The Media Kitchen, partnered with Syndio to eradicate pay disparities
Forsman & Bodenfors (F&B), world-renowned global creative collective, has announced that the company has achieved 100 percent pay parity in its New York office. F&B New York as well as its sister agency, The Media Kitchen, partnered with Syndio, a leading HR analytics platform with a mission to eradicate pay disparities, to conduct ongoing company-wide pay analyses as the business evolves. F&B implemented Syndio to analyse the company’s compensation and identify any underlying behaviors driving pay decisions.

“As F&B believes strongly in transparency and ensuring that all employees – regardless of race and gender – are being fairly compensated, we decided to partner with Syndio to set an important industry standard of ongoing, valid and transparent pay analyses,” said Michele Prota, Global Board Member of Talent, Forsman & Bodenfors. 

“Our focus at F&B is being a human workplace, and we wanted to go beyond the ‘one and done’ mentality that many companies adopt when it comes to pay audits. We partnered with the leading technology provider in pay equity as part of an ongoing commitment to the cause, which requires vigilance over time. The platform enables us to look at our underlying policies and behaviors to eliminate pay gaps of all types and foster a more diverse, inclusive environment for every employee.” 

“F&B is dedicated to cultivating its progressive company culture, which consists of equal pay for equal work, and the results generated from Syndio are clear evidence of that,” added Maria Colacurcio, CEO, Syndio. “We commend F&B for fulfilling its obligation to review pay equity on an ongoing basis and hope that others across industries follow its lead. We can find a real, lasting solution to pay inequity when companies like F&B truly commit to furthering this mission.”
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