Fruit of the Loom is reinventing the way people #StartHappy with the introduction of the world’s first-ever Undie Iron. The Undie Iron is the newest addition to Fruit of the Loom’s line of innovative products, whose other recent innovations include the reinvented boxer briefs for men and ladies’ cotton panty for women.
The finger-operated, USB powered device is guaranteed to smooth fabric creases and wrinkles in seconds, with the potential to increase underwear positivity by as much as 54% in a single use. Starting today, the Undie Iron is for sale at Fruit.com/undieiron and will hit store shelves in 2022.