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Opinion and Insight

Twentyci Property Report Suggests Home-Mover Market Offers Big Opportunities for Brands

Loudmouth PR, 1 week ago

Report shows that increased homemover cycles means there will be more consumers looking to make big purchases

Findings from a report published today by life event data company, TwentyCi, suggest that in 2018 there will be good opportunities for brands that ... Read more

Opinion and Insight

Fallon Prague: A Global Agency in the Heart of the Czech Republic

LBB Editorial, 1 week ago

With the global account for the iconic Czech car brand Skoda and new clients like Asahi, Fallon Prague is in the fast lane

When Colin Lamberton first headed to Prague to help set up a new Fallon office, he thought he’d be there for six months. Enough time to get things ... Read more

Opinion and Insight

Meltdown & Spectre: The Security Flaw That Affects Us All

Lab, 1 week ago

Google have announced details of multiple major security flaws with processors from Intel, AMD and ARM

This week, Google's in-house security team known as Project Zero announced details of multiple major security flaws affecting processors dating bac... Read more

Opinion and Insight

Fancy Avoiding New Year’s Resolutions Drama?

Lab, 1 week, 1 day ago

Kate Szabat, Digital Planner at Lab explains how we can all stay committed to our New Year's resolutions

Are you one of those people who hate the whole New Year’s resolutions scam? Does the idea of having to listen to great statements of how people are... Read more

Opinion and Insight

What is (Likely) to Happen in 2018?

Lab, 1 week, 1 day ago

Lab's Sales and Marketing Manager Charlotte Mill gives her predictions on the future of technology this year

Now that Christmas is well and truly out of the way (sigh), it’s time to take a look into the future and predict what is likely to be prominent in ... Read more

Opinion and Insight

Is Client Servicing a Dying Art?

lbbonline.com, 1 week, 2 days ago

LIFE's Phil Butterworth shares top tips to rekindle the lost art of client servicing and help those in the role

It’s odd how very few people ever teach you what it takes to be great at client servicing given it’s (arguably) the most critical role in any agenc... Read more

Opinion and Insight

The Possibilities are Becoming Endless

LBB Editorial, 1 week, 3 days ago

Starcom’s Jodie Stranger on guiding clients through the complexity of data and creative tech, what media agencies bring to content creation and co-chairing the WMA jury

With the seemingly endless possibilities presented by new platforms, touchpoints and tech, media agencies are finding themselves in the middle of a... Read more

Opinion and Insight

How to Make the Transition to the US a Smooth One

lbbonline.com, 1 week, 3 days ago

Matthew Pullen is an associate creative director at LA-based RPA and recently made the move from South Africa - he shares the lessons he learned from the move

Moving to the US to work in advertising (or similar) can be both daunting and liberating. Like any big change, it comes with a series of challenges... Read more

Opinion and Insight

Content Is Like Engine Oil – Bad Oil Will Gunk Up Your System

LBB Editorial, 1 week, 3 days ago

MediaCom Americas CSO Jon Gittings talks to LBB about content, connections and tricky conversations

When it comes to clever, data-driven content, MediaCom have been leading the charge with award-winning campaigns for the likes of Mars (Snickers’ H... Read more

Opinion and Insight

David Goodall’s Tips for Content Campaigns

lbbonline.com, 1 week, 4 days ago

Managing Director International at Havas Media International and also a judge for the World Media Awards

David Goodall is Managing Director International at Havas Media International and also a judge for the World Media Awards which are now open for en... Read more