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5 minutes with...

5 Minutes with… Nuria Serrano

VCCP, 1 month, 1 week ago

VCCP Spain’s strategic planning director on her passion for neuroscience, her biography obsession and setting up an agency during an economic crisis

When Nuria Serrano took on the task of setting up VCCP’s Spain agency as one of its founding partners, the country was in a deep economic rut. Desp... Read more

5 minutes with...

5 Minutes with… David Martin Angelus

BETC Paris, 1 month, 2 weeks ago

BETC Paris global CD on creative duality, working in marketing and production, and an obsession with travel

If there’s one thing that sets David Martin Angelus apart from his fellow creative directors, it’s something he likes to call “duality”. His father... Read more

5 minutes with...

5 Minutes with… Dieter de Ridder

DDB EMEA, 1 month, 3 weeks ago

Creative director at DDB Brussels on the moment he decided to write ads, his passion for Dragon Ball Z and creating the second most shared ad of all time

Dieter De Ridder made his name with a piece of Belgian-made advertising that travelled the world in an instant, becoming a genuine viral moment. 20... Read more

5 minutes with...

5 Minutes with… Graham Lang

Juniper Park\TBWA, 1 month, 3 weeks ago

Juniper Park\TBWA’s new CCO on making the move to Canada from South Africa, the competitive spirit of the locals and lessons learned from Liam Gallagher

When we last spoke to Graham Lang at the backend of September - just after it had been announced that he’d be leaving Y&R South Africa for Juni... Read more

5 minutes with...

5 Minutes with… Jyrki Poutanen

TBWA\Helsinki, 2 months ago

Partner and CCO at TBWA\Helsinki on an addiction to music, a Spinal Tap moment early in his career and happiness at a decline in buzzwords

Jyrki Poutanen’s first foray into advertising didn’t quite go to plan – a mix-up at the printers left him with indoor displays for McDonald’s one t... Read more

5 minutes with...

5 Minutes with… Sudeep Gohil

Publicis Worldwide, 2 months ago

The Publicis India CSO on growing up in England and Australia, getting to grips with the Indian market and his epic collection of Nikes

Tenacious obsession – it’s a pretty good trait in a strategist. You want someone who will doggedly dig and dig and dig until they find those undeni... Read more

5 minutes with...

5 Minutes with… Ada Bonvini

The Family, 2 months, 1 week ago

The Family Executive Producer on applying economics to production, nurturing talent and almost being shipwrecked in a storm

Ada Bonvini joined production company The Family as Partner and Executive Producer in 2016, having spent 16 years at Filmmaster Productions. Alongs... Read more

5 minutes with...

5 Minutes with… Sergio Gordilho

Africa, 2 months, 2 weeks ago

Co-president and Chief Creative Officer of Brazilian agency Africa on why advertising is like a boat and how the industry’s soul is disappearing

Sergio Gordilho’s childhood was drenched in creativity. He was born in Salvador da Bahia, a Brazilian city he proudly declares to be the “perfect n... Read more

5 minutes with...

5 Minutes with… Steve Bell

Iris, 2 months, 2 weeks ago

Co-founder and European CEO of iris on shoddy boomerangs, learning from mistakes and the shape of an agency in the consultancy age

Advertising agencies all tell you that what they do is different. And of course they each offer something different to clients, but iris has been a... Read more

5 minutes with...

5 Minutes with… Tiffani Manabat

Electric Theatre Collective LA, 2 months, 3 weeks ago

Electric Theatre Collective LA’s Managing Director on happy accidents, her passion for dance and running a top-tier VFX house

Tiffani Manabat believes that training classically as a ballet dancer, and cultivating the discipline necessary, set her in good stead for later li... Read more