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Your Shot

Data Distortion: Behind the Scenes on an Investec Campaign That Questions Our Modern Obsession

Glassworks London, 1 month, 1 week ago

LBB’s Laura Swinton talks to the team from Wunderman Aqua, Velocity Films and Glassworks London

Data. Data, data, data. In recent years, it seems, theadvertising industry has been unable to stop talking about it. Depending on who you ask, it’s... Read more

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Ilya Naishuller is Ringmaster of World’s Goriest Circus for New Leningrad Promo

Great Guns UK, 1 month, 1 week ago

Great Guns’ director Ilya Naishuller talks to LBB’s Liam Smith about his kinetic new music video for Leningrad’s new single 'Kolshik'

If you want no-holds-barred action, humour and ultraviolence, director Ilya Naishuller is your man. We’ve been a fan of his jubilantly gory styling... Read more

Your Shot

Your Shot: The Inspiration Behind Nike and Wieden+Kennedy’s Plea for Equality

Wieden+Kennedy Portland, 1 month, 1 week ago

Nike's Alex Lopez on the response to the spot and why the brand speaks out on important causes

It’s little surprise, given the current political environment in the United States, that campaigns from there and further afield have been awash wi... Read more


Your Shot

Your Shot: The Story Behind The Super Bowl Ad That Fox Refused To Air

LBB Editorial, 1 month, 2 weeks ago

84 Lumber and its agency Brunner on a remarkable film about immigration at a time when it couldn’t be more poignant

It’s a brave step to advertise during the Super Bowl. At $5 million for 30 seconds of ad space, the Big Game demands big ads. And there was no bran... Read more

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Your Shot: How This Short Film Flips The Sci-fi Genre on its Head

Papaya Films, 1 month, 3 weeks ago

Papaya Films director Brent Bonacorso on bringing The Visitor to life for his short ‘The Narrow World’

Ever since the days of King Kong and Godzilla, we’ve come to expect certain tropes from the ‘big monster in a big city’ formula. But what if the ... Read more

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Your Shot: The Story Behind *That* Young Thug Promo

LBB Editorial, 2 months ago

Director Ryan Staake on turning a production nightmare into viral success

We’re not even done with January yet and already we have a contender for music promo of the year. What’s more, the whole project was almost a com... Read more

Your Shot

Your Shot: Cancer Research UK and Channel 4 Broadcast Live Colonoscopy

Anomaly, 2 months, 1 week ago

Oli Beale, Partner and ECD at Anomaly, on the challenges of bringing ‘Live From The Inside’ to British TV screens

Yesterday, Cancer Research UK, Channel 4 and ad agency Anomaly collaborated to produce a world first on live television. As part of CRUK’s ‘Right N... Read more

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Your Shot: The Monkeys’ 2017 Australia Day Lamb Ad

The Monkeys, 2 months, 1 week ago

Mark Green, co-founder & CEO of The Monkeys, on the inspiration behind celebrating Aussie diversity and the criticism that the campaign has drawn from some groups

“Most people from different cultural backgrounds enjoy lamb – it is the perfect dish to bring everyone together.” These are the words of Mark Green... Read more

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Your Shot: Eye Doctors Sent to Space in Iris-Inspired VR Experience

FCB EMEA, 2 months, 2 weeks ago

Publicis Pixelpark in Hamburg relate the human eyeball to a galaxy in campaign for Carl Zeiss Meditec

The human iris is as unique as a galaxy, and when photographed in extreme close up it looks pretty similar to outer-space expanses too. Publicis Pi... Read more

Your Shot

Your Shot: How Squarespace Journeyed into Fashion with John Malkovich

LBB Editorial, 2 months, 3 weeks ago

Squarespace’s Chief Creative Officer David Lee talks us through the company’s latest celebrity collaboration

Before all of the award nominations and astonishing Hollywood career, John Malkovich started his career in costume design. And in the latest camp... Read more