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The Influencers

U2’s The Joshua Tree – Don’t Call Me Tony

Cut+Run, 2 weeks, 4 days ago

INFLUENCER: Toby Abbott on the recent U2 work Cut+Run finished with director Anton Corbijn

A lot happens in thirty years, as was highlighted by a recent job we undertook. Not only did it accentuate how much technology and our expectations... Read more

The Influencers

From #FF0000 to #FF00DC

Lab, 2 weeks, 4 days ago

INFLUENCER: Lab's Teodora Miscov on demystifying the use of colours in marketing

“Is your red the same as my red?” – we’ve all heard this thought-provoking question. The more we think about it, the more unnerving it is. It may b... Read more

The Influencers

Creatives, Why Don’t You Think I’m Sexy?

Honeycomb TV, 2 weeks, 5 days ago

INFLUENCER: Honeycomb’s Head of Broadcast Technology Craig Russill-Roy shows creatives why they should be clamouring for modern ad delivery.

So, there’s a lot of sexy tech out there right now; there’s AR, AI, VR and mixtures of the three - all of which are making our inner nerds’ wilde... Read more

The Influencers

Making Sense of Virtual Reality

Jungle Studios, 3 weeks ago

INFLUENCER: Jungle's Chris Turner shares what he discovered when he visited a VR expo

The full realisation of augmented reality (AR) and virtual reality (VR) is still some way off but over the last year or so there has been a rapid r... Read more

The Influencers

The Rise of the Intelligent Assistant

Publicis One, 3 weeks, 1 day ago

INFLUENCER: Fuad Ahmad explores JukeDeck, LogoJoy and Adobe Sensei in first of Publicis One's AI series

On June of 2016, the UK start-up JukeDeck won a Cannes Innovation Lion for the artificial intelligent music composer they developed that generates ... Read more

The Influencers

Be Polite: Why We Urgently Need Better Ways to Advertise Online

Serviceplan, 3 weeks, 4 days ago

INFLUENCER: It's high time for a digital spring clean, says Plan.Net Pulse's Carsten Popp

A skyscraper here, a billboard there and more often than not a layer ad between them: on an online page which, let's say, does not have the needs o... Read more

The Influencers

5 Ways Your Brand Experience Can Help Connect People

Jack Morton, 3 weeks, 4 days ago

INFLUENCER: Jack Morton Worldwide's Lewis Robbins shares strategies for success

One of the great joys in life is making a connection with a stranger. It’s a joy of which people have always known the value. In the rigidly hie... Read more

The Influencers

Is Cannes Lions ‘Innovation’ the Future of the Festival?

REWIND, 3 weeks, 4 days ago

INFLUENCER: Post-Cannes, REWIND's Sol Rogers looks at the future of the creative industry

It was quite a shock when Arthur Sadoun, Publicis Groupe’s CEO, announced that no Publicis agencies would be entering work to Cannes in 2018 – or a... Read more

The Influencers

Trends and Trajectories from Cannes 2017

Critical Mass, 3 weeks, 4 days ago

INFLUENCER: Grant Owens, CSO of Critical Mass, discusses Publicis' announcement and the future of Cannes

Publicis Stepping OutGet ready for the “Death of Cannes!”, “Death of Cannes?”, and “Vive la Cannes Lions?!” headlines in your news feed. With Publi... Read more

The Influencers

Harnessing Creativity: There’s No Such Thing as Creative ‘Fairy Dust’

The Industry Club, 3 weeks, 4 days ago

INFLUENCER: Gail Parminter on making sure your best ideas don’t end up in the agency graveyard of creativity

The myth of the creative genius alone in a garret, slightly dishevelled and maybe slightly inebriated, suddenly hitting on the ‘great’ idea, is an ... Read more