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The Influencers

The New Generation of Content Creators: 7 Tips from a Social Content Geek

Media Bounty, 1 week, 5 days ago

Advice from Media Bounty Designer, Kara Bridson

Let me guess, your housemate works in ‘social media’? And you just assume he/she spends all day making memes and gifs? Am I right?Well I am one of ... Read more

The Influencers

Gestural Interaction: Is It the Future?

Lab, 1 week, 5 days ago

Jody Keily, UX Designer at Lab, swipes, taps and swooshes her way to tomorrow

Have any of you ever thought about what a life without a mouse or keyboard would be like when using your computer? I suppose if I’d asked you this ... Read more

The Influencers

Start Stopping to Start Going

MPC London, 1 week, 5 days ago

Make room for some brain space, urges MPC Creative’s Head of Creative Development Richard Skinner

It’s like the great sage Ferris Bueller once said: “Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.”W... Read more

The Influencers

Awkward Comedy: Advertising’s Strange But Welcome Chum

Lucky 21, 1 week, 5 days ago

Lucky 21 director Rob Pritts lives for the moments that make us cringe

I once directed a spot with a very large shirtless man who had enough back hair that it looked like he was wearing an animal pelt. He stood next to... Read more

The Influencers

SXSW Redux: Brand Takeaways from the Incubator of Digital Creativity

MEC Global, 1 week, 5 days ago

Whitney Fishman Zember, Managing Partner, Innovation and Consumer Technology, MEC

Although SXSW was started 30 years ago as purely a music conference, it has evolved into a place to exchange ideas and be inspired – of course, com... Read more

The Influencers

Tripping the #PiccadillyLights Fantastic

Ocean Outdoor, 1 week, 5 days ago

Ocean Outdoor’s Richard Malton illuminates the iconic locations past and bright future

Ocean and our partners Land Securities this week revealed at The Café Royal in Piccadilly the latest plans for London’s new Piccadilly Lights to a ... Read more

The Influencers

Has Streaming Made the UK Singles Chart Boring?

A-MNEMONIC Music, 2 weeks, 6 days ago

INFLUENCER: Rob Dunham from A-MNEMONIC gives his thoughts on the state of the charts and shares his own

Since 2014, the Official UK Singles Chart has included streams as well as sales figures in their statistics. As streams become ever more predominan... Read more

The Influencers

How Agencies Can Win With Transformational Women Leaders

The Talent Business, 3 weeks ago

INFLUENCER: Establish better support systems for career success, says The Talent Business' Gary Stolkin

In a world where there’s a shortage of transformational agency leaders capable of delivering sustainable business success, why are only 3% of ad ag... Read more

The Influencers

Mobile World Congress - Robots, Cars and Old Phones

DigitasLBi, 3 weeks, 1 day ago

INFLUENCER: Stuart Aitken, Head of Brand & Content at DigitasLBi, gives his thoughts on the key trends at MWC 2017

Attending my first ever Mobile World Congress this year, several things were immediately apparent. Firstly, the term “mobile” is now an extremely... Read more

The Influencers

Upstream Creativity is our Industry’s Greatest Asset

Big Al's Creative Emporium, 3 weeks, 5 days ago

INFLUENCER: Big Al’s Creative Emporium’s Laurie Castelli-Gair asks whether our industry is leveraging its greatest asset to best effect

Few would doubt that creative thinking is a source of business advantage that has never been more valuable or more necessary. It’s also self-eviden... Read more