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The Influencers

Get Real, 2017

DDB North America, 2 days, 21 hours ago

INFLUENCER: Steffany Carey, Group Creative Director, Tribal Worldwide, shares three things we should keep in mind for the coming year

Nobody is going to disagree, 2016 was a rollercoaster. Between the celebrating, the weeping and the surprise slaps in the face, last year was psych... Read more

The Influencers

An Emerging Era of Brands as Innovators, Inventors and Makers

VML, 2 days, 22 hours ago

INFLUENCER: David Quintiliani, Group Creative Director at VML NY, on his takeaways from the 2017 Consumer Electronics Show

In recent years, if you wanted to know what a laptop, phone or tablet looked like – you had Apple … and all of the imitators. But 2017 is the year ... Read more

The Influencers

The Alternative Reality of CES 2017

Jack Morton, 6 days, 20 hours ago

INFLUENCER: Jack Morton's Caspar Mason says it's time to put down the internet enabled cup of tea to concentrate on making great campaigns

It’s hard to believe that CES has been around for 50 years, but there you go. It’s seen great empires rise and fall. It’s watched as countless Next... Read more

The Influencers

Four Things You Need to Know About Connected Toys

R/GA London, 1 week, 2 days ago

INFLUENCER: R/GA London's Mark Lloyd-Ruck examines the advantages and disadvantages of this new way to play

The power of a connected toy is how it can complement a child’s natural play behaviour. It’s not about breaking the mould of how children play, it’... Read more

The Influencers

Product To Digital: How a Product Design Course Can Lead to a Digital Career

Lab, 1 week, 2 days ago

INFLUENCER: Lab's Jodie Keily on her experience developing user experiences

As many young students that leave school wanting to go to uni, I based my degree choice on a subject that I enjoyed doing – not thinking further th... Read more

The Influencers

How Voice-activated Technology Makes Radio More Relevant Than Ever

Radiocentre, 1 week, 2 days ago

INFLUENCER: Radiocentre's Clare Bowen ponders on the advents of Amazon's Alexa and Google Home

When Adam Keane of Karmarama judged the Aerial Awards last year, he called for creatives to give listeners a reason to gather round the radio by wr... Read more

The Influencers

Why 2017 Is Going to be a Huge Year for Virtual Reality

M ss ng P eces, 1 week, 2 days ago

INFLUENCER: Catherine Day, Head of VR/AR/360 at m ss ng p eces on longer, more narrative-based VR experiences

Around this time last year, the only kind of VR you could see was short form, rarely narrative, rarely episodic. In the past few months, we're star... Read more

The Influencers

Equality in 2017 - I Can’t Be Bothered Either

Ogilvy & Mather UK, 1 week, 2 days ago

INFLUENCER: Ogilvy's Elizabeth Dewar on what she's learned whilst kick-starting SheSays in Dubai

(In case you haven’t already heard about SheSays, here’s an intro: ‘An award-winning global organisation running free mentorship and events for wom... Read more

The Influencers

2016: A Year in VR

Framestore, 1 week, 2 days ago

INFLUENCER: 2017 will see virtual reality grow and mature, says Andy Rowan-Robinson, Head of CG/Creative Director at Framestore

2016 has been a great year for VR - so much has happened. It’s hard to believe that 12 months ago, we hadn’t been treated to the joys of firing a... Read more

The Influencers

The 2017 CES News Worth Caring About

Critical Mass, 1 week, 2 days ago

INFLUENCER: Critical Mass CSO Grant Owens offers insight into the sessions & presentations at this year's Consumer Electronics Show

Intel’s Virtual Reality Presentation Intel revealed a series of new VR experiences coming off the back of their Replay Technologies acquisitio... Read more