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Immortal Awards 2018: Commendation Showcase
The Immortal Awards, 2 days, 6 hours ago
Twelve campaigns received commendations from the inaugural Immortal Awards jury – can you guess what they were?
Make no mistake, the Immortal Awards jury were tough. Motivated by a welcome message from none other than Sir John Hegarty at the beginning of the ... Read more
Immortal Awards 2018: Finalist Showcase
The Immortal Awards, 2 days, 6 hours ago
Check out the work that reached the final stages of Immortal Awards judging
The path to immortality is an arduous one. At this year’s Immortal Awards, just four pieces were deemed by the rigorous jury to be ‘Immortal’. But ... Read more
How Immortal Winner Blood Normal Changed Society – and Changed Advertising
LBB Editorial, 2 days, 6 hours ago
LBB’s Laura Swinton talks to jurors and the team behind the Libresse campaign that dared to challenge the stigmas surrounding periods
It’s rare that a piece of advertising comes along that completely dismantles the conventions of a category. Blood Normal, the campaign for Libresse... Read more
How Exclusivity Led to Immortality for Skittles
LBB Editorial, 2 days, 7 hours ago
The team behind the Immortal Award winning ‘Exclusive the Rainbow’ Super Bowl campaign speak to LBB’s Addison Capper
“So, the audacity of overtly ignoring the only reason for having an advert in the Super Bowl is a little atom-splitter isn’t it? And who can resist... Read more
Why Nothing Beats ‘Nothing Beats a Londoner’
LBB Editorial, 2 days, 7 hours ago
The people behind Nike’s ode to the city explain to LBB’s Alex Reeves how they pulled off the Immortal Award winning film
Decades from now, people will show their kids Nike’s ‘Nothing Beats a Londoner’ to demonstrate what growing up in the British capital in 2018 looke... Read more
Surfing The Tide-al Wave of Immortality
LBB Editorial, 2 days, 7 hours ago
LBB’s Addison Capper chats with the creators of It’s a Tide Ad, one of only four winners of the inaugural Immortal Awards
During this year’s Super Bowl there was one campaign that stood out head and shoulders above the rest. Saatchi & Saatchi New York and Tide’s su... Read more
The Immortal Awards Announces Inaugural Winners
The Immortal Awards, 2 days, 11 hours ago
Four campaigns crowned Immortal, 12 awarded Commendations and 23 achieve Finalist status
Just four projects have been crowned Immortal following an intense day of debate and deliberation at the inaugural Immortal Awards' final round of ... Read more
The Inaugural Immortal Awards Wraps Final Round of Judging
The Immortal Awards, 1 week, 2 days ago
Winners to be published online on Monday 12th November
Following a day of intense deliberation and debate at The Mill in New York, the final round of judging of the first ever Immortal Awards is now com... Read more
The Immortal Awards Jury Gathers in New York Ahead of Final Round of Judging
The Immortal Awards, 1 week, 5 days ago
The LBB team meet jurors and award partners at The Broken Shaker for opening night drinks reception
With judging for the inaugural Immortal Awards to be completed on Friday 2nd November, the process kicked off with a drinks reception for jurors an... Read more
My Most Immortal Ad: Genevieve Hoey
The Immortal Awards, 1 month, 1 week ago
R/GA's group executive creative director reveals Miller Lite's Evil Beaver upended her creative approach
With online judging underway for the inaugural Immortal Awards, our jurors have each selected a classic ad that they believe deserves the title of ... Read more