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Opinion and Insight

Livin’ Life in the Fast Lane with LA's Agencies

LBB Editorial, 6 days, 9 hours ago

Deutsch, David&Goliath, MullenLowe LA, Zambezi, Team One and RPA on advertising for cars in the City of Angels

The entertainment capital of the World, Los Angeles is as well known for its creative industry as it is for sun, sand and surfing. As it turns out,... Read more

Opinion and Insight

7 LA-based Directors Explain Why It’s The Perfect City of Inspiration

LBB Editorial, 6 days, 10 hours ago

Danny T, The Daniels, Ramaa Mosley, Gracie Otto, Alex Feil, Daniel Kaufman and Claire Jantzen on why they’re proud to call the City of Angels home - with photos to prove it

It’s the home of the movie business, so it’s little surprise that a lot of directors have decided to make Los Angeles their home. But in a bid to d... Read more

Opinion and Insight

La La Land’s Changing Post and VFX Landscape

LBB Editorial, 6 days, 10 hours ago

Feature work may be fleeing the post and VFX industry in Los Angeles, but things are looking much livelier in the commercial sector, finds LBB’s Laura Swinton

The VFX and post production scene in Los Angeles has had a bit of a bumpy time over the past few years, at least as far as feature films are concer... Read more

Opinion and Insight

Production in LA: Making Commercials in the Home of Blockbuster Movies

LBB Editorial, 6 days, 10 hours ago

What’s it like to produce ads in Hollywood? LBB’s Addison Capper finds out

“Everyone’s an actor or screenwriter here. Everyone. Uber drivers, baristas, waiters, the people you meet out hiking. There’s no other place in the... Read more

Opinion and Insight

Escape from LA: VR is Taking Over Tinseltown

LBB Editorial, 6 days, 10 hours ago

VR is massive in LA but will it outcompete films or games? We spoke to some of the world’s top VR creators to discover some of the exciting innovations they have made and are due to release in the future

Virtual reality has become an ad industry standard, but in LA it has captured the imaginations of movie moguls and creative pioneers. Steven Spielb... Read more

Opinion and Insight

LA Neighbourhood Guide: Hotspots, Up-and-Comers, and Ones to Watch

LBB Editorial, 6 days, 11 hours ago

David&Goliath, 72andSunny, TBWA\Chiat\Day LA, and Superlounge give the low-down on the city’s neighbourhoods

While the ad industry once turned its nose at Los Angeles for the likes of New York or Chicago, the City of Angels has now undeniably become a crea... Read more

Opinion and Insight

Mr.Frank Reveals the Top 5 Indie Cinemas in Amsterdam

Mr.Frank, 1 week, 2 days ago

Production house details the finest locations for film-goers in the Dutch capital

In a world where Netflix reigns supreme, Amsterdam has somehow managed to retain a thriving independent cinema scene. Due largely in part to the ex... Read more

Opinion and Insight

What I Learnt from Shooting a Comedy Documentary in a War Zone

Superlounge, 1 week, 3 days ago

Commercial veteran and Co-Founder of Superlounge, Jordan Brady, reveals the unique challenges and life-changing experience of making his latest feature I AM BATTLE COMIC

Imagine this: It’s 100 degrees. You’re miles from any towns or cities. The room is filled with sober people, each holding an automatic weapon. Your... Read more

Opinion and Insight

Exploring Key Myths Around Collaboration and Agencies

DigitasLBi, 1 week, 3 days ago

New study from DigitasLBi and MAA identifies five key findings that exploded preconceived myths about collaboration between agencies and clients

Today the MAA, in partnership with global marketing and technology agency DigitasLBi, announced the results of an extensive study to demonstrate th... Read more

Opinion and Insight

How Linguistic Nudges Are Saving the Faces of Men Across the World

Lab, 1 week, 4 days ago

The team at Lab presents latest episode of The Game with Razors4U

Razors4U (R4U) is an ecommerce start-up that sells popular brands of razor blades and shaving products worldwide. Razors4U.com went live in Novembe... Read more