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5 minutes with...

5 Minutes with… Bettina Olf

Geometry Global, 3 days, 21 hours ago

The new CCO of Geometry Group Germany on launching the iPhone in her home country and the task of fostering “give-and-take communication”

“Experiences have become way more important than before,” Bettina Olf says when musing about her decision to join Geometry Group Germany in March a... Read more

5 minutes with...

5 Minutes with… Raquel Chicourel

M&C Saatchi London, 5 days, 22 hours ago

M&C Saatchi’s chief strategy officer on her surprisingly swashbuckling adventures, how her journalism training feeds into planning and her love of sci-fi

Raquel Chicourel may well be one of the most interesting people you could choose to have a conversation with. She’s a collection of intriguing cont... Read more

5 minutes with...

5 Minutes with… Seamus Higgins

Host/Havas, 6 days, 23 hours ago

Host/Havas ECD on working across three continents, his creative icons and winning a Black Pencil

A few weeks ago the Palau Pledge - a campaign that changed the actual immigration policy of the Pacific island nation of Palau in order to protect ... Read more

5 minutes with...

5 Minutes with… Nuria Serrano

VCCP, 1 week, 4 days ago

VCCP Spain’s strategic planning director on her passion for neuroscience, her biography obsession and setting up an agency during an economic crisis

When Nuria Serrano took on the task of setting up VCCP’s Spain agency as one of its founding partners, the country was in a deep economic rut. Desp... Read more

5 minutes with...

5 Minutes with… David Martin Angelus

BETC Paris, 2 weeks, 3 days ago

BETC Paris global CD on creative duality, working in marketing and production, and an obsession with travel

If there’s one thing that sets David Martin Angelus apart from his fellow creative directors, it’s something he likes to call “duality”. His father... Read more

5 minutes with...

5 Minutes with… Dieter de Ridder

DDB EMEA, 3 weeks, 3 days ago

Creative director at DDB Brussels on the moment he decided to write ads, his passion for Dragon Ball Z and creating the second most shared ad of all time

Dieter De Ridder made his name with a piece of Belgian-made advertising that travelled the world in an instant, becoming a genuine viral moment. 20... Read more

5 minutes with...

5 Minutes with… Graham Lang

Juniper Park\TBWA, 3 weeks, 6 days ago

Juniper Park\TBWA’s new CCO on making the move to Canada from South Africa, the competitive spirit of the locals and lessons learned from Liam Gallagher

When we last spoke to Graham Lang at the backend of September - just after it had been announced that he’d be leaving Y&R South Africa for Juni... Read more

5 minutes with...

5 Minutes with… Jyrki Poutanen

TBWA\Helsinki, 1 month ago

Partner and CCO at TBWA\Helsinki on an addiction to music, a Spinal Tap moment early in his career and happiness at a decline in buzzwords

Jyrki Poutanen’s first foray into advertising didn’t quite go to plan – a mix-up at the printers left him with indoor displays for McDonald’s one t... Read more

5 minutes with...

5 Minutes with… Sudeep Gohil

Publicis Worldwide, 1 month, 1 week ago

The Publicis India CSO on growing up in England and Australia, getting to grips with the Indian market and his epic collection of Nikes

Tenacious obsession – it’s a pretty good trait in a strategist. You want someone who will doggedly dig and dig and dig until they find those undeni... Read more

5 minutes with...

5 Minutes with… Ada Bonvini

The Family, 1 month, 1 week ago

The Family Executive Producer on applying economics to production, nurturing talent and almost being shipwrecked in a storm

Ada Bonvini joined production company The Family as Partner and Executive Producer in 2016, having spent 16 years at Filmmaster Productions. Alongs... Read more