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5 minutes with...

5 Minutes with… Kris Hoet

FCB EMEA, 5 days, 7 hours ago

Happiness chief innovation officer and FCB’s global head of innovation on his part in the dot-com boom, the Belgian trade press and his many side projects

The Happiness website describes Kris Hoet as “gatekeeper of all things digital”, which is a pretty neat way of describing his official role as chie... Read more

5 minutes with...

5 Minutes with… Hadi

Thomas Thomas Films, 1 week ago

The Thomas Thomas director on working in different cultures, why he never sits down on set and how Frank Budgen inspired him to enter adland

There’s something restless about Hadi. He’s always on the hunt for a new story to tell. He’s always in amongst the action on set. He thinks nothing... Read more

5 minutes with...

5 Minutes with… Neo Mashigo

M&C Saatchi Abel, 1 week, 5 days ago

M&C Saatchi Abel’s chief creative officer on setting up a creative school, depicting the fun side of Soweto and the epic Tower of Light tribute to Nelson Mandela

Neo Mashigo is not the sort of person to sit still, doing the same thing day in and day out. As a kid, he dreamed of being a lawyer and took part i... Read more

5 minutes with...

5 Minutes with… Ali Rez

LBB Editorial, 2 weeks, 2 days ago

Regional Creative Director at BBDO Dubai and Pakistan on the growth in Pakistan, the shocking Child Bride Uniform campaign and riding the Silicon Valley waves

BBDO’s Pakistan office opened its doors in 2012. It’s a new office that has rapidly made an impact with the international advertising circuit. Proj... Read more

5 minutes with...

5 Minutes with… Joe Baratelli

RPA, 1 month ago

Get to know the CCO of RPA - the Los Angeles agency that he’s called home for 33 years

Advertising is a notoriously fickle industry. As a workforce we've a tendency to chop-and-change from one company to another and another like a pro... Read more

5 minutes with...

5 Minutes with… Agustín Vivancos

PS21, 1 month, 1 week ago

CEO of the newly founded ‘creative transformation company’ PS21 on his entrepreneurial roots, algorithm for naming a company and his education addiction

For 14 years, dommo has been a huge silhouette in Madrid’s creative skyline. Since 2004 it has helped build business by building brands including G... Read more

5 minutes with...

5 Minutes with… Rebecca Skinner

Superprime Films, 1 month, 2 weeks ago

The co-founder of Superprime and former HSI producer on the state of music videos today and lessons learned from the heydays of the ‘90s

New Zealand native Rebecca Skinner began her career in production working for RSA Films in the US, before joining HSI productions in 1996. From the... Read more

5 minutes with...

5 Minutes with… Amanda Farmer

VMLY&R London, 1 month, 3 weeks ago

The managing director of the newly-minted VMLY&R London on the radical change, the future of agency brands and why health and wellness is so important

A couple of weeks ago, Amanda Farmer found herself swept up in a huge industry story that had tongues wagging across the world. WPP agencies VML an... Read more

5 minutes with...

5 Minutes with… Chris Chen

Isobar, 1 month, 3 weeks ago

The Isobar China group CCO on a finger lickin’ digital transformation for KFC, being in a childhood band with one of China and Taiwan’s biggest rock stars and why he sees Isobar as a ‘garden’

He’s played in bands, been a TV presenter and is an eternal entrepreneur – Chris Chen has one of those inquisitive minds that never stops hunting d... Read more

5 minutes with...

5 Minutes with… Ravi Amaratunga Hitchcock

WE ARE Pi, 2 months ago

Head of Pi Studios on his second generation immigrant perspective, the role of curation in the Internet age and the key to meaningful branded content

Head of Pi Studios Ravi Amaratunga Hitchcock has a pretty enviable CV for any culture junkie. Born and raised in the UK, he’s worked at a successio... Read more