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Get in the Race

“Get in the Race” is a live virtual reality horse racing product for William Hill, a betting company. The users can experience a race based on real-time GPS data.


Brand: William Hill

Creative Agency

Creative Agency: UNIT9

Creative Director: Henry Cowling

Art Director: Karol Góreczny

Project Manager: Martin Jowers

Tech Lead: Laurentiu Fenes and Andrew Oaten

Digital Developer: Andrew Oaten

Digital Producer: Richard Rowe

Digital Agency

QA: Dominic Berzins (QA Manager) and Mark Hinge (QA Senior Tester)

Genre: Action, Digital, Visual VFX