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Delta "Potty Training"

A new TV spot created by Leo Burnett Chicago for Delta Faucet puts the porcelain throne center stage. Cleverly underscored by “Apache” from The Incredible Bongo Band, the spot seamlessly cuts together a montage of scenes with a little boy in toilet-time situations. He climbs a wooden stool to reach the seat. He stuffs toilet paper down the bowl. And, of course, he plays with the Delta Flush IQ technology waving his hand past the touch-free flush sensor. A voiceover is heard: “Introducing Delta Flush IQ toilets with touch-free flush for when things go right.” The boy, in a dinosaur costume, turns from the toilet toward his parents with a proud, boyish smile. He did it! Then he shoves a stuffed alligator down the toilet and tries to flush. “…and the piece of mind of overflow protection for when they don’t,” the voiceover continues. Fortunately, with Flush IQ toilet overflow protection the motion sensor turns red and the flush stalls.

Client

Advertiser: Delta Faucet

Creative Agency

Producer: Rena Dusenbury

Executive Creative Director: Charley Wickman

Chief Creative Officer: Susan Credle

Associate Creative Director: Greg Nobles, Brooke Anderson

Photographer: Max Goldman

Executive Producer: Tom Kerimidas

Production Company

Production Company: Furlined

Director: Yael Staav

Offline

Edit Company: White House Post

Editor: David Cea

Post Production / VFX

Studio: The Mill

Music

Music Production: Yessian Music

Song: "Apache" by The Incredible Bongo Band

Category: Bathroom, Home appliances