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Snickers Looks Back & Asks 'Why?' in Bite-Sized Ads


Advertiser: Mars

Brand: Snickers

Creative Agency

Creative Agency: BBDO New York

Copywriter: Matt Herr

Art Director: Justin Bilicki

Executive Creative Director: Gianfranco Arena, Peter Kain

Chief Creative Officer: Greg Hahn

Production Company

Production Company: O Postive

Executive Producer: Ralph Laucella

Director: Jim Jenkins

DOP: Robert Gantz

Production Manager: Jason Reda


Edit Company: Mackenzie Cutler

Editor: Ian MacKenzie

Edit Assistant: Pamela Petruski

Post Production / VFX

Post Production Company: Schmigital

Producer: Marc Grill


Composer: Glen Landrum

Music Production: Sound Lounge

Sound Design: Sam Shaffer

Category: Food, Snacks and confectionary

Genre: Comedy