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TK Maxx - Bags The Musical

Catch our last campaign for TK MAXX. Femke Huurdeman has recreated a parallel world with all the bags you can imagine; glittery bags, flat bags, bags with wheels, and we even have a floating bag!


Brand: TK Maxx

Creative Agency

Creative Agency: Wieden + Kennedy

Art Director: Chloe Cordon, Katy Edelsten

Executive Creative Director: Hollie Walker

Agency Producer: Sam Rendle-Short

Production Company

Production Company: CANADA

Executive Producer: Oscar Romagosa, Marta Bobić

Director: Femke Huurdeman

DOP: Juana Jiménez

Producer: Drew O'neill

Production Assistants: Ellie Barlett

Production Manager: Imogen Rigby

Post Production / VFX

Post Production Company: Time Based Arts


Sound Company: Wave


Stylist: Rachel Davis

Category: Accessories, Clothing/fashion

Genre: Fashion & Beauty