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Group745
Group745
Group745
Group745
Group745
Group745

US Air Force - Mobilising Airmen

03/09/2018
Advertising Agency
London, UK
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Credits
Isobar was tasked with upgrading the Portal to meet all airmen’s needs – no matter the location or bandwidth. THE RESULTS - 750k Airmen served by the second-largest US government portal. THE CHALLENGE - Support Airmen with easier, more secure access to information. Created over ten years ago, the Air Force Portal is the single site for Airmen to securely receive communications, access information, and connect and collaborate with other Airmen. However, the old system had become cluttered, was difficult to navigate and didn’t support mobile access. Today’s Airmen were unable to do their job efficiently. THE SOLUTION - Enhance the Portal to empower the always on-the-go Airmen. Isobar refashioned the Portal with a mobile-ready, responsive web design optimised for low-bandwidth network connections. Streamlined content and a more intuitive navigation boost usability while our updated design reflects current Air Force branding. To increase productivity, we implemented features that enabled user personalisation and group workspaces.
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