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Lurpak 'Smoooth'


Advertiser: Arla Foods

Brand: Lurpak

Creative Agency

Creative Agency: Wieden+Kennedy London

Planner: Indiana Matine

Executive Creative Director: Iain Tait & Tony Davidson

Group Account Director: Paulo Salomao

Print Producer: Amy Leach

Business Affairs Manager: Becky Day

Head of Business Affairs: Helena Tomas

creative: Juan Sevilla & Mico Toledo

Creative director: Carlos Alija & Laura Sampedro

Account manager: Pat Nally

TV Producer: James Laughton

Production Company

Production Company: Somesuch

Executive Producer: Seth Wilson

Director: Kim Gehrig

DOP: Daniel Landin

Producer: Jacob Swan Hyam

1st AD: Jez Oakley

Food Creative: Katie Giovanni

Line Producer: Rebecca Sykes


Edit Company: Trim

Editor: Tom Lindsay

Post Production / VFX

Post Production Company: Time Based Arts

Flame Artists: Adam Paterson

Colourist: Simone Grattarola

VFX Supervisor: Francois Roisin

Producer: Chris Aliano

Nuke Artist: Linda Cieniawska

Lead Flame Artist: Stephen Grasso

3D Artists: Federico Vanone & Federico Guzzardo


Music Company: Twenty Below

Composer: Matt Tamsedge

Producer: Emily Pritchard


Sound Company: 750mph

Sound Designer: Sam Ashwell

Producer: Mary-Ann D'Cruz

Category: Dairy, Food

Genre: In-camera effects, Tabletop, Visual VFX