senckađ
Group745
Group745
Group745
Group745
Group745
Group745

UniCredit: Getting close to greatness

02/03/2018
Advertising Agency
Amsterdam, Netherlands
6
Share
Credits
Every year, about 23 players and a coach get to experience what it’s like to lift the UEFA Champions League trophy. For UniCredit, we decided that’s not nearly enough. We took the trophy on an interactive roadshow across Europe, celebrating UniCredit’s sponsorship of the UEFA Champions League and showing visitors what it feels like to be a true champion. The tour reached 70 million people online and generated €3.5 million in media value.
About TBWA\NEBOKO

We develop business-changing, culture-defining and award-winning ideas for brands.

And we’ve got the hardware to prove it.

Consistenly ranked among the top 10 agencies at SAN, we have been recognized with top honors from every major creative award show, including Cannes Lions. ADCN and Effies.