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Royal Mail

The new ID Fraud campaign from Royal Mail highlights the dangers of ID Fraud, outlining the risks including oversharing on social media. ‘Online You’, shines a light on the dangers of behaviours commonplace online that would be deemed unacceptable while in an offline world.


Production Manager: Gareth Williams & Casey Machen

Head of Advertising: Heidi Kieran

Creative Director: Luke Boggins & Dan McCormack

Creatives: Dipesh Mistry & Robert Graves-Morris

Chief Marketing Officer: Ben Rhodes

Chief Creative Officer : Justin Tindall

Advertiser: Royal Mail

Account Director: Gemma Dodds

Category: Retail and restaurants

Genre: Digital