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Group745
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Group745

Avantgarde create B2B pop-up for npower Business Solutions

02/02/2017
Experiential Marketing
London, United Kingdom
17
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Credits
Agency / Creative
npower Business Solutions challenged Avantgarde to bring their new suite of energy management software 'Energy HQ' to life for their top customers. Avantgarde designed and created a B2B pop-up within npowers offices in Swindon. The space consisted of an Energy Lounge where customers can relax and unwind and where their energy saving journey begins. In Energy Control they are taken through a series of interactive presentations and in Energy Pulse they can discuss how Energy HQ can work for them. 85 key customers were invited via personalised video invites and booked their slots throughout November and December using the Energy HQ microsite. Due to its success and popularity Energy HQ is staying put until at least March 2017 for more customers to benefit from. Avantgarde provided end to end management of the design, creation and build of the space including creating the invites and microsite.
About Avantgarde

Set up in 2008, Avantgarde London is part of a global network of communications agencies with a focus on experiential marketing. 

The Avantgarde network is owner-managed and was originally founded in Munich in 1985.


Over 400 employees at 18 locations around the globe create outstanding brand experiences. Well-known brands have been putting their trust in our work and partnership for years.


We cultivate an innovative and creative approach. Our work is underpinned strategically through constant engagement with target groups and a thorough understanding of brands.


Avantgarde is best defined as a strategic partner for integrated, long-term brand campaign planning. Our services inject excitement into brand experience, using all the relevant channels.


Our mission: Creating Fans.