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Tesco 'Turkey'

We were approached by our client to work on music research and licensing across all 20 films in Tesco's 2012 Christmas campaign. The creative direction for this series of ads required a consistent cross campaign musical thread, tapping into broad demographic popularity and key lyrical relevance from unexpected song selections to execute each film's message. Working to tight clearance schedules, we have now worked on over 90 Tesco campaigns since November 2012

Category: Food, Meat & Fish