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Group745
Group745
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Group745
Creative in association withGear Seven
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Vibrant Dance Film Transports Viewers to 'The Sweet Life' for Unbirthday

26/11/2018
Marketing & PR
Sydney, Australia
37
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Brosis Films created the film as the first content marketing campaign for the online bakery

Online bakery Unbirthday has recently unveiled ‘The Sweet Life’, an energetic social media campaign to promote the launch of its new website and new range of bespoke cakes and chocolate treats.

Created by Brosis Films, it marks the first content marketing campaign for Unbirthday, as the Sydney-based online bakery continues to grow its market presence in the competitive online desserts niche.

Unbirthday co-founder and owner, Nikki Lahoud, says: “The Sweet Life film campaign breathes new life into the Unbirthday brand in a way we could not have envisioned without the help of Brosis Films.

“This is not just digital content for our business; it is a campaign that enables us to set our brand on a new path, allowing our audience to connect with Unbirthday in a more meaningful and memorable way.”

Brosis Films director, Anita Lee, adds: “I wanted to create a whimsical and candy-coated story which would transport audiences to the Unbirthday world.

“Bringing the Unbirthday world to life through music, dance and design, the aim of the campaign is to create a visually stunning world to reflect the values of the Unbirthday brand whilst delivering on a more tangible world for audiences to engage with.”

Credits
Brand
Agency / Creative
Production
Music / Sound