Tracks & Fields is Born to Be Wild for Latest Volkswagen Ad
Volkswagen’s newest advert is about family, growing up, and forgiving
the inevitable little mistakes of every day family life. To match some
of the chaos, Tracks & Fields' latest work of sync licensing adds an element of the
The advert for Volkswagen’s new Touran focuses on the family oriented audience of the company’s new MPV. While teenagers control the car sound system via their tablets, with the media control feature, parents keep an eye on their kids back-seat antics with the cam-connect.
To fit the unruly kids, Tracks & Fields pre-cleared a re-recording of the track Born to Be Wild. The licensed sync music embraces the humour at the heart of the advert, celebrating the every day wildness of family life.
Music and Sound
Music Supervision: Tracks & Fields
Category: Automotive , Cars
Genre: Music & Sound Design