Talking with New Talent: Jack and Joe, VCCP
Following a sold-out year celebrating the best creative from across the UK, the Creative Circle are looking forward to honouring the next generation of creative talent.
We caught up with Best Male Newcomer Team Jack Snell and Joe Lovett (AKA VCCP’s Jack and Joe) to discover the backgrounds behind their big win.
Read on to discover more from the team.
Q> What are your backgrounds? Where did you grow up and what was your childhood like?
Jack> Grew up in Belper, home town of least memorable James Bond, Timothy Dalton.
Learned to speak. Went to school. Played football. Best day was my 8th birthday when I went to see Robot Wars live. Pretty standard I reckon.
Joe> Myself, I’m Essex boy who managed to leave the fake tan behind. I had a childhood full of fishing, video games and filming recreations of Doctor Who episodes in my garden on my Motorola Razr. Yep, I was definitely the coolest kid in school…
Q> How did you both meet and how did you both come to work in advertising?
Jack & Joe> We met at Lincoln Uni on the Creative Advertising course. It’s the classic story. Art Director meets Copywriter. Art Director realises colour blindness is potentially a hindrance to art directing so becomes a copywriter instead. Copywriter realises dyslexia is potentially a hindrance to copywriting so becomes an Art Director instead. And they lived happily ever after.
Q> You’ve worked for some pretty impressive clients, what would you say kickstarter all this and have any personally stood out to you?
Jack & Joe> So far, we’ve been really lucky with the wide variety of clients we’ve had a chance to work on. Domino’s, O2, TfL, Nationwide etc. One of the great things about VCCP is that everyone gets to have a crack at the big briefs.
As for Manchester City, well, it was pretty great to meet Aguero and company. But as Derby and Everton (for some reason) fans, there were mixed emotions whilst working for them. Mainly jealousy… Why can’t our clubs be that good?
Q> What work are you most proud of?
Jack & Joe> Our Domino’s “Official Food of Everything” campaign is the work we’re most proud of. It’s the one we brag about to our friends back home. Not that any of them particularly care…
It’s exciting to see an idea written on a page over a year ago turn into a huge campaign. But best of all, we got to put a Michael Bolton song into an ad! Check that off the bucket list.
Q> What was it like winning Best Male Newcomer Team at Creative Circle this year?
Jack & Joe> A little surreal, very surprising and of course, absolutely brilliant. Turns out all our Creative Directors knew beforehand, but somehow managed to keep it a secret. We didn’t get our hopes up and pretty much went there with the sole intention to have a good time and make the most of all the free stuff. Joe had his first ever macaron… All in all, it was a pretty great night.
The Creative Circle Foundation opens in September 2018 for prospective students from diverse backgrounds. For more information or to become a member / make a donation click here
