Kevin Thomas has directed the launch commercial for the new Suzuki Swift through Thomas Thomas Films. The campaign is called 'The Swift List' a twist on the traditional bucket list, all the things you could do in your Swift. We see various people enjoying their Swift in an array of unexpected ways. For example in one scene we see people playing musical doors with a Swift, a twist on the classic game. In another a man creates his own theatre. He shines the headlights onto a wall and uses hand puppetry to create shadowy figures that his girlfriend interacts with. And in another a couple watch a film at a drive in, with a difference. They're simply parked outside their house watching a film on a TV pointed out of their kitchen window.
Each different scenario builds on a never ending list, 'The Swift List' and encourages people to invent their own. Shot in and around Lisbon, the film is accompanied by a track called ‘Baby baby’ by the Tropkillaz. The campaign launches with a 60’ followed by 30" and a series of 10’ and 6’ cut downs.