Sarah Vincenzini is associate creative director at Mamalade, Melbourne.
Sarah's
career began as an art director at Ogilvy Melbourne, where she worked
on global campaigns spanning multiple categories, on clients including
Honda, Myer, McCain, Treasury Wine Estates and RSPCA. After winning
several awards, Sarah moved to JWT then TBWA, working on ANZ, Nissan,
RACV and Medibank. Her role was broadened to a hybrid Creative and
eventually transitioned into full time Copywriter.
Returning to
work after becoming a mum, Sarah was in immediate demand for contract
work at agencies like DDB, and has been a senior writer at Marmalade
since 2014 ~ promoted to associate creative director in January 2018 ~
where she has been working on brands for social good, such
as Oxfam, Our Watch, and beyondblue.
Her
work has won awards across multiple disciplines, including digital
innovation, experiential, activation and print. Award shows Sarah has
been honoured at include The One Show, AWARD, Spikes, Webbys, AIMIA and
MADC. She has also been an AWARD School Tutor and MADC RAW Mentor, and
recently sat on the AWARD 2017 Jury for Integrated Campaign, Creative
Innovation, Market Disruption & Creativity for Good.
Sarah's side hustle is her blog
campaignbechdel.com, where she critiques gender stereotypes in advertising.
Sarah also has two useless degrees in Industrial Design and Art History (Hons) and is the mother of two devoted young children.
VIEW SARAH'S WORK