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Creative in association withGear Seven
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Silence is Golden: Soundproof Birdhouses for Festival Season

09/06/2017
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A pair of creatives from AMV/BBDO want to save traumatised birds from noise pollution
Michael Hughes and Dalatando Almeida – better known as Dal & Mike – are two creatives on a mission. With towns and cities across the UK gearing up for festival season, they want to protect our feathered friends living in sonic fallout zones. Their idea? To put up specially created, soundproofed birdhouses.

The idea came to Dalantando as he was running in Finsbury Park – the venue for a series of outdoor festivals from the mammoth Wireless to Tranzmission. After spotting some birdhouses around the park, he figured they could be improved to make the experience less traumatic. So Dal and Mike created some new birdhouses, soundproofed using polyurethane foam (the stuff found in music and sound studios). At the moment, they’re in the prototype stage, but you can find them dotted around London parks.



Here’s what they had to say about their quest to save all rockin’ robins out there:
 
“Festival season has started which means parks all across the UK will soon find themselves full of fun loving partygoers.
 
“Whilst this is all in the name of fun, people living near these parks turned festival venues often have to put up with this partying into the early hours.
 
“But they are not the only locals effected by the beats, what about the poor birds that have to actually sleep in parks?
 
“Well, a couple of conscientious partygoers have taken it upon themselves to help our feathered friends, by installing birdhouses with soundproofing, to cancel out the carnival atmosphere and give them a them a good night’s sleep.”

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