Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?


Revolver's Steve Rogers Directs Latest Old Spice Spot 'Red Sweater'

TVC developed by Wieden+Kennedy, Portland and was co-produced by Biscuit Filmworks LA

Revolver's Steve Rogers Directs Latest Old Spice Spot 'Red Sweater'

Revolver director Steve Rogers has shot the latest campaign for Old Spice via Wieden+Kennedy Portland, co-produced by Biscuit Filmworks LA and Revolver/Will O'Rourke.

When selling deodorant there is really only one language that is the most appropriate to feature in a commercial.

Some may say it is the one that the audience understands, but Old Spice disagrees.

The correct answer is the language that sells the most deodorant. Bon appetit.

Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Advertiser: Old Spice

Creative Agency

Creative Agency: Wieden+Kennedy Portland

Copywriter: Andy Laugenour

Art Director: Robbie Rane

Producer: Byron T. Oshiro

Executive Creative Directors: Eric Baldwin, Jason Bagley, Susan Hoffman, Mark Fitzloff

Business Affairs: Dusty Slowik

Executive Producer: Endy Hedman

Production Company

Production Company: Biscuit Filmworks / Revolver/Will O’Rourke

Executive Producer: Holly Vega

Director: Steve Rogers

DOP: Mandy Walker

Line Producer: Pip Smart


Edit Company: Arcade Edit

Editor: Geoff Hounsell

Post Production / VFX

VFX: The Mill

Shoot Supervisor: Tim Davies