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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Peyton Manning and His Overprotective Otter Star in New OtterBox Spots

15/08/2017
Advertising Agency
New York, USA
117
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CP+B Boulder teams with director Brigg Bloomquist for latest series of comedic ads

CP+B Boulder has launched three new spots featuring all-time great NFL quarterback Peyton Manning for OtterBox, the number one-selling smartphone case brand in the US.

Now that Peyton is retired, he doesn’t have his gargantuan offensive linemen protecting his every move. He’s all alone. Exposed. Vulnerable. A 6’5’’, 230-pound porcelain doll. So OtterBox, the most trusted brand in smartphone protection, decided to come to the rescue: in the form of a man-sized otter named Ollie, their beloved mascot. Just like rugged OtterBox cases, Ollie is unapologetically overprotective, always on high alert to keep Peyton safe. A noble calling that, sometimes, Ollie takes just a little too seriously.


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