Optimus Signs B Lush Creative for West Coast and Texas Sales Rep

Leading production and post house Optimus today announced that Deirdre Rymer and her associates at B Lush Creative have signed on for sales representation in the West Coast and Texas markets.

Working closely with Optimus EP/Managing Director Therese Hunsberger and Optimus Director of Sales Tim Jacobs, the team at B Lush will help expand Optimus’ presence in the West Coast and Texas by targeting an extensive roster of brand and agency contacts in the region.

“I feel passionate about coming onboard with Optimus because we have such strong talent to offer. Not only in our West Coast office but in Chicago as well, the artists at this company really inspire me and you can feel that energy when you walk in the door,” said Rymer. “Having so much experience in post-production, and specifically selling editorial talent, I really wanted to work with a top creative shop that is making power moves. In the short time we have been collaborating we have already seen some exciting avenues for new business and I’m thrilled to be a part of this.”

With a background in production, business management and sales and marketing for the creative industry, Rymer founded representation firm B Lush in 2008. Since its start, B Lush has grown considerably and enjoys working with some of the biggest brands and ad agencies in the US and global markets. Agencies such as W+K, 72andSunny, TBWA, BBDO, Pereira & O’Dell, GSD&M, The Richards Group, Saatchi & Saatchi and many others are using the smart recommendations made by B Lush executives to staff their creative projects and explore a rich roster of worldwide talent.

“Deirdre is a leader in her field and we’re excited to be partnering with her,” commented Hunsberger. “Her initial focus has been connecting our team with key agency talent on the West Coast and in Texas. We’ve already seen great traction and are looking forward to the year ahead.”