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Creative in association withGear Seven
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Nandi Madida Stars in Harry George Hall's Sumptuous African Lux Ad

18/07/2017
Production Company
London, UK
364
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Fresh Film's new signing shoots the soap brand's latest ad, featuring the South African musician, actor and TV personality
Fresh Film recently signed a new Director and he has hit the floor running with his latest spot for Lux and JWT Singapore.

Harry George Hall was enlisted to shoot Lux’s latest film for the African market. The commercial stars the South African musician, actor and TV personality, Nandi Madida. Originally a model she later signed with Universal Music and has gone on to become an actor and respected TV presenter.

The Lux spot focuses on Nandi’s musical career as we see her going about her day driving, working on some new lyrics before taking a relaxing bath and heading on stage to greet her enthusiastic fans. Set against the beautiful and light-filled African skies Harry has captured Nandi’s flawless complexion perfectly.

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