Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that intersts you, share your favourite stories and follow your favourite people and companies

Already have an account?

Creative
  • 217

Muhammad Ali & More Face Off Against Themselves in Star-studded Porsche Ad

Whitehouse Post - Chicago, 9 months, 3 weeks ago

Whitehouse Post cuts CGI boxing legend with Maria Sharapova & Magnus Carlsen for Cramer-Krasselt

Muhammad Ali & More Face Off Against Themselves in Star-studded Porsche Ad

International editorial company Whitehouse Post has spliced together a high-octane campaign for Porsche called “Compete,” where iconic sports figures from past and present do battle against their greatest opponent: themselves.

The self-reflective 60 second ad features tennis star Maria Sharapova, chess extraordinaire Magnus Carlsen and a CGI version of living legend, Muhammad Ali, as they do battle with their doppelgangers at an intensity that matches the high speeds of dueling Porsche autos. Known for his dynamic and fluid style; Whitehouse Post editor Adam Marshall expertly weaves a vivid portrait in which the ferocity of a boxing match, the power displayed on the tennis court and the tension on the chessboard build a momentum to parallel the rapid pace personified by the German automaker.


Creative Agency

Chief Creative Officer: Marshall Ross

Copywriter: Bill Dow

Art Director: Rick Standley

Group Account Director: Chris Hanley

Executive Producer: Scott McBurnie

Producer: Robyn Boardman

Creative Agency: Cramer-Krasselt, Chicago

Senior Account Executive: Cara MacLean

Offline

Edit Assistant: James Dierx, Lauren Richardson, Joe Walton

Edit Company: Whitehouse Post

Editor: Adam Marshall

Executive Producer: Joni Williamson

Producer: Jonlyn Williams

Production Company

Director: Mark Jenkinson

Production Company: Persuade

Category: Automotive , Cars

Genre: Visual VFX