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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Meet Dave, the Man Whose 'Bleep Don't Stink' in Febreze Super Bowl Ad

31/01/2018
Production Company
Los Angeles, USA
170
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Grey New York and director Bryan Buckley bring a little family-friendly toilet humour to the big game

Febreze returns for Super Bowl LII to introduce the world to Dave, the only man whose #BleepDontStink.

Created by Grey New York, and directed by Hungry Man's Bryan Buckley, the new campaign shines a humorous light on this ordinary man with an extraordinary characteristic and highlights a unique cast of characters - his mom, dad and coach - who are awed by this faecal anomaly. While Dave doesn’t need it, party goers everywhere will appreciate Febreze.

The commercial will appear in Q2 in the big game.

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