Lucky Post Adds Editor Travis Aitken
Lucky Post adds editor Travis Aitken to the team. Aitken, known for an innate talent for cutting comedy and dialogue, joins Lucky Post creative editorial talents Logan Hefflefinger and Sai Selvarajan.
“Everyone at Lucky Post has earned their place - they are monsters of the craft,” Travis explains. “I feel honored to be a part of what happens at Lucky Post.”
Travis penchant for comedy was forged early on as an acting major. After graduating he discovered that he most enjoyed the process of shaping performance in the edit. “The edit is the final layer of performance, the last moment before audiences see the story unfold. I love being involved in the choices that impact perception.”
His formal industry start at Mad River Post in Los Angeles is where he was “fortunate to learn from some of the best of the best, who were generous with their knowledge.” It was also where Jessica Berry - Lucky Post’s EP, then a producer at GSD&M - gave him one of his first projects as an editor for a Southwest Airlines campaign.
“Travis creates a great working atmosphere - he’s great with people and infuses each project with as much fun offscreen as on,” says Jessica.
"Everyone knows what Travis can do in an edit suite, that goes without saying,” adds Lucky Post CEO Tammie Kleinmann. “What sets him apart is he is transparent and genuine; the connection with Travis has been forthright and collaborative. It's important when adding anyone to our company that they fit our culture.”
After Mad River Post, Travis deepened his editing career working at 501 Post where he developed a keen sensibility for editing performance, including an expansion into work for the Hispanic market for brands Miller Genuine Draft and Dominos, and later moved to CharlieUniformTango before going freelance. Over the years, Aitken has enjoyed collaborations with directors Noam Murro, Albert Brooks, Dayton & Faris, Brett Froomer, Lenny Dorfman, Moshe Brakha, Tony Kaye, and agencies Chiat Day, Deutsch, GSD&M, Latinworks, Leo Burnett, McGarrah Jessee, The Richards Group, and Weiden & Kennedy.