Jung Von Matt's Absurd Music Video Aims to End Gender Pay Gap

Women in the EU earned on average 16% less than men in 2016, according to new data released in March 2018 by Eurostat. Germany reported the widest gap in Western Europe – 22%, ahead of the UK, Italy and France. 

The subject is not entirely unknown, but still not talked enough about.  New Berlin-based initiative OhYouWomen believes that “walking the walk, starts with talking the talk” and wants to bring people together to discuss the pay-gap and other for females relevant life and job topics.  

To boost their awareness a funny but absurd music video was created together with DELI Pictures and Jung von Matt/ SPREE.

The simple idea: The only true difference between women and men are their genitals. So it is unfair that man get more money, since male doctors, judges, chefs etc etc don’t perform their job with their penis. Now the funny video and song show how all of them humorously fail if they would.

Very important to the initiative was, that the idea does no finger pointing. That is why at the end all together are singing the chorus: “We don’t do our jobs with our c****.”

The project is the brainchild of a mixed team of young creative uniting forces to make gender gap history To let the message shine through, they used the same brutal simplicity in the style of our animation. The lines are very roughly sketched, imperfect, creating an edgy contemporary aesthetic, favoured by a younger audience. The quirky style perfectly matches the whimsical original track composed for the film. The sketched abstract style also allowed us to explicitly show the male genitalia for humorous effect, so that even the most prude viewers would have a laugh and share it with friends, rather than be offended. But to be safe there is also a censored Version. But in liberal Germany the non censored Version is just fine.

The films were produced with lots of love by DELI Pictures Hamburg.