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Creative

Iconic Canadian Animals Sniff Out trouble for Nissan

Juniper Park\TBWA designed a series of posters featuring iconic Canadian animal faces to highlight the sensory safety features of the SUV

Iconic Canadian Animals Sniff Out trouble for Nissan

The Nissan Rogue comes complete with the latest in Intelligent Sensor Technologies, which, with 10 intelligent 360° sensors, keeps you safer on the road.

But it’s complicated technology to explain. So, we simplified it. Nissan Rogue drivers in Canada are typically connected to the outdoors.

And they know how animals use their powerful sense of smell to keep them aware of their surroundings at all time. So, Juniper Park\TBWA designed a series of posters featuring iconic Canadian animals and replaced their noses with the Nissan Rogue to highlight the sensory safety features of the SUV.

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Client

Advertiser: Nissan Canada

Creative Agency

Creative Agency: Juniper Park\TBWA

Chief Creative Officer: Graham Lang

Design: Louis Duarte