Feed Promotes Managing Director Matt Lynch to CEO

Matt Lynch has become Feed’s first worldwide CEO and will take direct responsibility for the overall management of the agency, their strategy, consultancy practice and growth agenda; alongside founder Rob Armstrong.

Feed, one of the world’s fastest growing independent digital marketing agencies, has 200 staff, an annual turnover of £13m ($18m) and global clients including eBay, Virgin, PayPal and Gumtree. Feed is expecting to open at least one further office in 2018, in addition to those already in Shoreditch, San Francisco, Berlin, Madrid and Manchester.

Matt started his career in his native Manchester, age 16, working as an interactive graphic designer. He later moved to London to join Feed as their first employee. During his tenure Matt has played a crucial role in the agency’s expansion, development and success.

Matt Lynch, CEO, comments: “We're re-inventing creativity for the world we work in today. We have a unique offering with technology embedded at its core, allowing for brands to seamlessly deliver world-class digital marketing at scale and speed. Feed is one of the few agencies that is 100% independently owned, specialist, creative and experimental - across all channels, with a progressive future facing culture. I am delighted with my new responsibilities and looking forward to leading the agency to further success.”

Says Rob Armstrong, Feed Founder, “This is a seminal moment for Feed. Matt is a visionary thinker, an energetic leader and the natural choice for CEO. From the moment he walked through the door it was clear his ambition fitted with my own. His understanding, vision and passion for our clients’ wants and needs will ensure we become the most highly sought after digital agency in the world. Feed invites brands that are unfulfilled digitally to come and see us.”