With peak property season about to kick off, Domain has launched its new spring campaign and TVC via DDB Sydney.
Domain will leverage a host of mediums including launching a huge outdoor campaign, an array of new content for social media channels, a TVC, an online video content series, as well as extended sponsorships with The Block and radio segments on Macquarie Radio Network.
The new Domain TVC has debuted and features a catchy track from #1 album selling Canadian artist Serena Ryder.
Says Melina Cruickshank, chief of editorial and marketing, Domain: "Spring property season remains a big focus for Domain. With listings on the rise, the property market is set for a big season which is fantastic for both buyers and sellers.
"The Domain app is also front and centre in our new TVC. Mobiles are essential in the property hunter's hectic spring season and our snappy TVC shows why searching for property becomes fast and easier when you have the Domain app.
"The team at Domain remain incredibly focused on helping Australians make the smartest and most informed decisions with everything related to buying and selling property."