In a brand content film that could only be described as oddly British, a vape connoisseur takes us on a journey through his Swansea based e-liquid factory.
Production agency Longform London has teamed up Create-a-Brand and Decadent Vapours to re-launch the British e-liquid brand just in time for the - ‘time to quit smoking’ - New Year's resolutions.
What a better way to do that, than within a cloud flavoured with Apple Struddle, Bubblegum or Creme Anglaise VG.
The film is fronted by Decadent Vapours owner Archie Powell and an all star cast, of all staff stars.
The campaign launched with a teaser film that links through to the main campaign film. (bellow)