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Group745
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Group745
Creative in association withGear Seven
Group745

code d’azur Travels Around the World With Emojis in New KLM Campaign

01/03/2017
Advertising Agency
Amsterdam, Netherlands
112
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Travellers can now send emojis to KLM in order to discover local landmarks

Getting travel advice should be as easy as sending one emoji. That is why creative digital agency code d’azur created KLM’s Emoji Messenger Service. The new service has been conceived as an extension of KLM’s existing Messenger service and helps travellers find inspiration, wherever they are in the easiest way possible.  

Using the service, travellers can send KLM a pizza emoji if they’re looking for an Italian restaurant close to them, or a money emoji when they are looking for an ATM. Using the traveller's location KLM will send them the most relevant tips, closest to them.

Nik Nieuwenhuijs, CEO, code d’azur adds: “As emoji are indispensable and KLM wants to inspire people on their journey we think this new service is a perfect solution to help travelers all over the world. It’s great working closely together with KLM and Facebook to launch innovative services on Messenger. A promising start and even cooler initiatives are coming.”

KLM’s new service on Messenger is available to everyone in every market. 

Credits
Agency / Creative