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Clemenger BBDO Melbourne Recruits Stefanie DiGianvincenzo for Creative Director - CRM Role

05/10/2016
Advertising Agency
Melbourne, Australia
78
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Appointment set to bolster agency's CRM offering.

Clemenger BBDO Melbourne has hired Stefanie DiGianvincenzo as creative director - CRM, this follows the arrival of Gayle While, head of CRM, who joined earlier this year.

Says While: "The agency undertook a worldwide search for world class talent to bolster the CRM offering and ended up finding someone who had worked here previously. We're delighted to be welcoming her back to Australia."

DiGianvincenzo started her career at Clemenger BBDO Proximity working under Australia's most awarded creative leader in direct - Tan Gout Nee.

Departing Australia, DiGianvincenzo worked in London for leading UK agencies Wunderman and AKQA, most recently as creative lead for Nike Women globally.  

DiGianvincenzo has been awarded at every major awards show and was chosen by the Cannes Lions Festival as one of 12 female creative leaders from around the world to take part in its first See It Be It program. She has judged at a number of international awards, most recently sitting on the Direct jury for the D&AD Awards.


Says DiGianvicenzo: "My time in London opened my mind to a new way of engaging audiences - one that's focused on using technology to provide services and experiences that customers really value. It's an approach that I've come to live by. And so I'm thrilled to be joining a team that not only gets it, but is as passionate about this kind of progressive thinking as I am."

Says James McGrath, creative chairman, Clemenger BBDO: "We're absolutely delighted to have someone of Stefanie's talent and love of ideas joining us to add to the energy and momentum within the agency at the moment."

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