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Hires, Wins & Business

Bonsey Design Partner with The Jaden Group, Wed, Jan 15, 2014

Partnership sees formation of Bonsey Jaden digital agency

Bonsey Design Partner with The Jaden Group

Leading Singapore-based independent branding agency Bonsey Design has partnered with Sydney-based international marketing collective The Jaden Group to launch Bonsey Jaden, a new digital agency in Singapore.

Focusing on the Southeast Asian market, with offices in Singapore, Indonesia, Malaysia, The Philippines and Sri Lanka, Bonsey Jaden will deliver an integrated experience to brands across the full digital spectrum.

The agency will offer online expertise in the areas of web and mobile, social media, digital advertising, brand awareness and data analysis, providing tailored creative solutions that enable clients to engage their audience and amplify their brand.

Leveraging on the extensive global digital experience of The Jaden Group (Audi, Nokia, Pfizer, Universal) and the regional brand experience of Bonsey Design (P&G, F&N, Maybank, Pos Malaysia, Nestle), Bonsey Jaden will cater to top brands, and corporate & entertainment clients while driving positive change and digital innovation across the region.

Having already secured a number of top tier regional clients, including Imagine Group and Victor York, Bonsey Jaden is looking forward to building its team and client base while delivering exceptional and innovative digital work throughout the region.

"We are thrilled to have connected with the Jaden Group. They add a whole new dimension to our brand building business. They complete the connection between the online and offline worlds so we can now integrate the measurable power of digital throughout the entire brand development process. This is the missing part of our jigsaw and it will dramatically enhance our offer to our clients,” said Jonathan Bonsey, Managing Director of Bonsey Design.

“We are delighted to have partnered with Bonsey Design and are excited to be entering the Asian market. The conversations we are having with brands demonstrate a readiness to embrace creative digital solutions, enabling a deeper and more authentic relationship with their customers,” said Daniel Posavac, CEO of Bonsey Jaden.

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