Romain Levy directs fun film that is launching prior to the French Open 2016
BETC’s New Peugeot Film Reveals Link Between Novak Djokovic and Dodgy Violin Playing
For those of you who always wondered where Novak Djokovic got his passion for tennis from, Peugeot now has the answer.
To launch the 2016 French Open tournament, Peugeot, along with agency BETC Paris, have brought out a surprising film revealing the story behind Djokovic’s vocation.
The spot features the new Peugeot 308GTi, a car that “has been specially designed for a fun and sensational driving experience”.
The film was directed by Romain Levy and released on Facebook by Djokovic himself. It will be broadcast on French TV during the French Open tournament.
TV Producer:Thibault Blacque-Belair
Creative Director:Rémi Babinet, Vincent Behaeghel
Creative:Vincent Behaeghel, Patrice Dumas
Creative Agency:BETC Paris
Agency Manager:Henri Tripard, Julien Grimaldi, Thomas Boutte, Marina Sokolowsky
Music and Sound
Sound Design:Capitaine Plouf
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