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Creative

Bestads Six of the Best Reviewed by Jon Austin, ECD, Host/Havas, Sydney

Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites

Bestads Six of the Best Reviewed by Jon Austin, ECD, Host/Havas, Sydney

BEST TV
Winner: John Lewis: The Boy and the Piano. No surprises here. To be honest, I've found John Lewis ads a bit touch and go over the last few years. I was one of the few that thought the Man on the Moon was a high point, while the dog on a trampoline fell a bit flat. But, for me, this year completely delivers. It's a brilliantly crafted journey that resolves with one of the best Christmas messages I've seen for a long while: 'some gifts are more than just a gift'. I can't wait to see how else they bring that thought to life. READ ON...
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