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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Bestads Six of the Best Reviewed by Genevieve Hoey, Group ECD, R/GA New York

28/11/2017
Publication
Sydney, Australia
35
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Each week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites.
Hey Adworld, let's get festive! As always, I have been given some tough choices in this week's grab bag of global creative greatness. Maybe I have a humbug heart, but I just really dig festive ideas that don't make me diabetic with their sweetness. And I really like being entertained and I don't like being insulted. I have simple needs as a consumer, I think. So, here goes.

BEST TV
Back to my point above. This week there was some entertaining work, provocative films, and a spot that displeased me. But let's focus on the bright sparks. Audi Parking lot. Loved it, loved it, loved it. It had it all. The writing was tight, the timing was impeccable. A relatable situation taken to the extreme, lancing the saccharine season. Product at its core, complete with sexy Audi rumbles, requisite tech inserts. Great stuff. READ MORE...
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