AICP Programme Released Alongside Thought-provoking Ads That Challenge Industry Norms

The AICP today launched a series of short films, giving a rare glimpse into the unique AICP Show Curatorial Process. The AICP Show Curatorial Committee is comprised of a diverse array of industry leaders, working in all disciplines that contribute to creating marketing in the motion image. The Curatorial Committee is part of a bifurcated judging system, which begins with a series of judging panels from across the country, with experts in various fields judging work across the 23 categories in the Show. New Categories this year include: Concept, Cause, and Music Video.

The 2017 AICP Show Curatorial Committee was led by Lisa Mehling of Chelsea Pictures, this year’s AICP Show Chairperson. The Committee is the final arbiter in the disposition of the Show, confirming eligibility and appropriateness to category; each year’s installment of the AICP Show is made a part of the Department of Film at The Museum of Modern Art in New York. This year’s curators included:

Stephanie Apt, Final Cut

Rupert Burton, Method Studios

Sally Campbell, Somesuch

Rich Carter, brother

Scott Duchon, twofifteenmccann

Craig Duncan, Cutters Studios

Corinna Falusi, Mother

Laura Fegley, Colle+McVoy

Robert Fernandez, Moxie Pictures

Oliver Fuselier, Tool

Wesley ter Haar, MediaMonks

Susan Hoffman, Wieden+Kennedy

Javier Jimenez, Mirada

Julian Katz, BBDO New York

Sloane Klevin, Union Editorial

Angus Kneale, The Mill

Ralph Laucella, O Positive

Tanya LeSieur

Jason Menkes, COPILOT Music + Sound

Robert Miller, ScreenSound Alliance/RMI

Vic Palumbo, Deutsch LA

Tod Puckett, Goodby Silverstein & Partners

Jay Russell, GSD&M

Cliff Skeete, mcgarrybowen

Mike Smith, BBDO New York

Scott Vitrone, Figliulo & Partners

The long-format piece examines what makes great work, and how the process works. The additional two pieces take a tongue-in-cheek look at buzzwords, and words used to kill work. The cross-section of leading industry experts met for two days in April to decide the final disposition of the Show.

AICP Week includes the debut of The AICP Next Awards on June 6th-  Nick Law, Vice Chairman/Global Chief Creative Officer, of R/GA and the Next Awards judging chair will serve as Master of Ceremonies at the event. The AICP Show will premiere on June 7th at The Museum of Modern Art. The AICP Base Camp will be open on June 6th and 7th with a full slate of programming, including panel discussions with industry leaders, the opportunity to experience the Virtual Reality Shortlist for the AICP Next Awards, and fuel up on snacks and coffee. The full schedule of programming for the AICP Base Camp can be found here.

Week Passes and tickets to all events are now available on aicp.com.