After 14 Years FCB Chief Creative Officer James Mok Set to Depart
After
14 years, James Mok, chief creative officer of FCB New Zealand, will be
leaving the agency later this year to pursue consultancy opportunities.
Bryan Crawford, chairman FCB New Zealand, said that executive creative director Tony Clewett will
continue to lead the creative department as he has for some time and
that FCB anticipates announcing some exciting new additions to the
creative team in the near future.
Under Mok's
leadership, FCB has created some of New Zealand's most effective,
enduring and iconic campaigns including PAK'nSAVE's Stickman, Depression
for the Ministry of Health, Mitre 10's Sandpit and the recent Kong the
Donkey campaigns, It's Not OK Family Violence, multiple campaigns for
Vodafone as well as the globally awarded Driving Dogs for Mini. In
addition to his role in New Zealand, he has also provided creative
leadership across the Asia Pacific region and the wider global FCB
network.
Says Mok: "I've had an immensely rewarding time at FCB and now it
feels like a good time to challenge myself again. I'm extremely proud to
have helped FCB become New Zealand's most effective integrated agency,
and to have had the opportunity to work with international clients,
creative leaders and teams around the FCB network.
"I'm
grateful to have worked on some amazingly successful projects with many
great clients, alongside a very talented and committed team. I leave
knowing the culture is in rude health and there's a great leadership
team in place. Making change happen has always been my driving purpose,
and with our industry evolving at pace, I'm excited to explore new
opportunities to help brands and businesses grow. "
Says
Bryan Crawford, Chairman FCB New Zealand: "James has been talking with
me about life beyond FCB and his desire to pursue a variety of projects
for the last couple of years. It has been an absolute privilege to have
worked alongside a truly generous, humble and collaborative leader and
partner.
"James' extraordinary
contribution to FCB's long run success stretches far beyond the creative
department and includes his membership of the management team that has
led the growth and evolution of the business. He leaves an enviable
legacy and an agency in great heart thanks to his selfless commitment to
making us better every day."
